Proposal Follow-Up Tracker for Agencies
Creative agencies send 50-100 proposals monthly but lack visibility into which prospects are engaging. 60% of won deals require 3+ follow-ups that agencies forget to send.
Target Audience
Creative agencies (design, development, marketing) with 5-25 employees, sending 30+ proposals monthly, using tools like PandaDoc or Proposify.
Why This Matters Now
Agency competition is fierce. Response rates are dropping. Tools exist for sending proposals but not for intelligent follow-up and engagement tracking.
MVP Scope
Proposal link tracking, engagement analytics (opens, time spent), automated follow-up sequences, and CRM integration.
Suggested Features
- Smart proposal links with tracking
- Engagement scoring (opens, time, sections viewed)
- Automated follow-up sequences
- Team collaboration features
- Integration with popular proposal tools
- Win/loss analytics
Monetization
Business Model
Per-seat SaaS with agency-focused pricing
Pricing Suggestion
$29-59/user/month, $199/month for unlimited team
Landing Page Angle
"Know exactly who's interested. Automated follow-ups that close more deals without the awkwardness."
Launch Plan
Partner with proposal tool marketplaces. Agency founder influencer partnerships. Facebook/LinkedIn ads targeting agency owners.
Recommended Acquisition Channels
Opportunity Score
Build It
Strong signal, clear monetization, achievable scope